What do the smart women know that the rest of us can learn?

 

By understanding our personal view of money, creating financial balance in our lives, and making smart decisions, we can create our own financial freedom and build solid, long term wealth. A must-read for any women, at any age, who is serious about her money.

Testimonial – Prof Shirley Zinn

“Smartwoman is a compelling, informative, empowering and provocative must-read that provides practical tools and advice so that we, as women, can better control out financial destiny” – Professor Shirley Zinn

Testimonial – Dr. Judy Dlamini

“A powerful and informative book” – Dr. Judy Dlamini

Testimonial – Margaret Hirsch

“Shows how easy it is to make a fortune once you get your mind going in the right direction” – Margaret Hirsch

Testimonial – Maya Fisher French

“I love the concept of creating a designer life” – Maya Fisher French

Allwoman TV – May 2018

Expresso SABC3 – January 2018

Buy a signed copy of smartwoman.

Place an Order

Resident financial guru on

Cape Talk’s Early Breakfast Show

every Friday morning

Listen

Speaker

Achieving financial wellness is not always easy. As a presenter and workshop facilitator, Sylvia loves sharing her knowledge and empowering people to create financial freedom and grow their wealth. She has addressed thousands of people across South Africa and Namibia over the years, reaching diverse audiences. Women, in particular, are close to her heart.

View Talks

Author

Apart from smartwoman, Sylvia has authored and co-authored three other non-fiction books, one of which was shortlisted for the Alan Paton Award in 2011.

She has also contributed content on financial planning in two other published books, and ghostwrites for selected clients from time to time.

View Books

Financial Planner

As an independent financial planner, Sylvia works with her clients to chart their financial futures, whether its investment planning, retirement planning or protecting their assets and income.

Life changes all the time, and with a flexible, dynamic financial plan in place, the future is secure.

View Articles

My Story

 

  1. I have always taken money rather seriously. From a young age, I developed an appreciation of the value of money and the importance of managing it properly. In the late 1980’s, I left the University of Cape Town with a Business Science Degree, and walked straight into Old Mutual, one of the largest financial institutions in Africa at the time, where I ended up spending over 25 years of my life.
  2. Some years later, as Market Development Manager, I started a focus on women – empowering and educating women around money and financial planning. It was a perfect fit with my own personal belief system. I worked with all forms of media and reached thousands of people through radio, print media and face-to-face workshops.
  3. I left the comfort (and confines) of the corporate world at the end of 2014, to spread my wings and build on my passion of financial education and empowerment. My core belief is that financial freedom is every person’s right, and a lack of knowledge and apathy prevent us from achieving this.
  4. Writing is in my blood. I have written hundreds of financial articles over the years, and I have written and contributed to a number of published non-fiction books, not all to do with money! I continue to write for selected online publications, as well as some clients in non-financial industries.

I have always taken money rather seriously. From a young age, I developed an appreciation of the value of money and the importance of managing it properly. In the late 1980’s, I left the University of Cape Town with a Business Science Degree, and walked straight into Old Mutual, one of the largest financial institutions in Africa at the time, where I ended up spending over 25 years of my life.

Some years later, as Market Development Manager, I started a focus on women – empowering and educating women around money and financial planning. It was a perfect fit with my own personal belief system. I worked with all forms of media and reached thousands of people through radio, print media and face-to-face workshops.

I left the comfort (and confines) of the corporate world at the end of 2014, to spread my wings and build on my passion of financial education and empowerment. My core belief is that financial freedom is every person’s right, and a lack of knowledge and apathy prevent us from achieving this.

Writing is in my blood. I have written hundreds of financial articles over the years, and I have written and contributed to a number of published non-fiction books, not all to do with money! I continue to write for selected online publications, as well as some clients in non-financial industries.

Credit – know your score!

Credit – know your score!   Most of us will all need to apply for credit at some time in our lives – it’s almost a certainty. By taking ownership and being pro-active in managing your credit, you can avoid any unpleasant surprises and make sure that...
Read Article

Don’t lose your glass slipper at midnight!

Don’t lose your glass slipper at midnight! Whilst life can feel like a ball, full of fun and promise, the day of retirement is looming somewhere ahead. When that income or salary stops, make sure you will be able to carry on rocking instead of being left on the...
Read Article

Get Real. Get Rid. Get Rich.

Get Real. Get Rid. Get Rich. Stuck in a financial rut?  Maybe too much debt, too much retail therapy, too much of a people pleaser, too little money, or just not sure how to take control of it all? Financial freedom is within your grasp.  By changing your outlook, you...
Read Article

Kickstart your financial freedom

Kickstart your financial freedom Januworry is over and we can get onto a more even footing with our bank account again! The new year started less than a month ago.  While I am not a great believer in New Year’s resolutions, I do know that each new year allows us to...
Read Article

Mindful about Money

Mindful about Money Some people say money talks – it says ‘spend me spend me!’  Amusing as this may seem, most of us are not mindful about our money.  Money is certainly not everything in life, but like any other valuable resource on this planet, it’s a sin to...
Read Article

The Roll of the Dice

The Roll of the Dice I have recently been reminded of how fickle life can be. In one short moment, everything we know and assume to be normal, can be turned upside down. I was with a client a few weeks ago, discussing his financial plan. He is a young man of 27, who...
Read Article

Breast Cancer – a (financial) survival guide

Breast Cancer – a (financial) survival guide Breast cancer. Two scary words in any language.  It affects so many of us, and we are powerless against becoming a statistic. We do know, though, that early detection saves lives. And whilst we are bombarded with...
Read Article

Saving tax is now a whole lot simpler!

Saving tax is now a whole lot simpler! After decades of rather complex tax rules around retirement savings, from 1 March 2016, a new simplified approach to encourage people to save for retirement is a breath of fresh air. Most people do not save enough for old age,...
Read Article

Gratitude

Gratitude Something that I have always valued, and encouraged other people to do, is live life with gratitude. It’s a simple concept – value and appreciate what you have instead of dwelling on what you don’t have, often distressing yourself in the process. Despite all...
Read Article

Attitude Determines Altitude

Attitude Determines Altitude Money is everywhere.  We earn it and we spend it. And some of us wonder where exactly it went! Ever considered the fact that you actually have an attitude towards money? And this money attitude impacts directly on your behavior and...
Read Article

Clever people can make bad investment decisions

Do clever people make better investment decisions? Don’t be fooled into thinking that just because someone is considered to be clever, that they will make great investment decisions. In fact, it could be quite the opposite – many an intelligent person has made...
Read Article

Understanding Equities

Understanding Equities Investing in equities is key to growing wealth – no doubt about it. But what does this mean for the average person and how does one know where to start? It can all be very confusing. For starters, there many different words used to describe the...
Read Article

Will my money last?

Will my money last? That’s the burning question many pensioners have in the back of their minds. With increased longevity many face the prospect of running out of money before they run out of life. If one considers a retirement age of 65 and a life expectancy of...
Read Article

Till death (or divorce) us do part

Till death (or divorce) us do part Marriage is supposed to be forever. But with pressures of life, lack of communication, or infidelity, many people who eagerly said “I do”, end up saying “I don’t anymore” when the marriage ends up in the divorce court. The...
Read Article

Beware the bonus that isn’t!

Beware the bonus that isn’t   Buying life cover can feel like a bit of a bit of a grudge purchase, let’s face it. You pay for it your entire life, and will never personally benefit. Until fairly recently when some life assurers came up with the cash-back idea –...
Read Article